Month: October 2019

How to Attract More HVAC and Plumbing Customers

You own an HVAC or plumbing business, and you’ve got a steady stream of customers on annual maintenance plans. But, the last piece of the puzzle is missing. You wonder how you can best capture new customers. As Bob Dylan said, “The times they are a-changin’,” and that rings true for how you market your …

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Remove a Google Review

How to Remove an Unfair (Bad) Review on Google

DON’T PANIC. Sure, a ONE STAR REVIEW can be a business owner’s nightmare. After all, you place a high value on customer service and quality products.  And now, your hard-earned prized reputation is tarnished!  Not to mention, positive reviews are part of Google’s search algorithm, and it pulls not just Google reviews, but Facebook, Yelp, …

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Six marketing strategies to grow my HVAC or contractor business

Today’s business owners are continually looking for the most effective and relevant marketing strategies that will best grow their business.  As short as ten years ago, customer acquisition was much more linear. Today, there are multiple touch points and multiple strategies. If you’d like to focus your time on the top six, take a few …

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